1. Introduction

iFamilySC, Co., Ltd. ("Company") provides the "coloree" application ("Service") within the United States, and complies with applicable U.S. federal and state privacy laws, including the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), and the Children's Online Privacy Protection Act (COPPA). We are committed to protecting your personal information and safeguarding your rights through this Privacy Policy, which clearly explains how we collect, use, and protect your information.

2. Purpose of Collecting Personal Information

We collect personal information to provide and operate our personal color analysis service, deliver personalized content based on user preferences, manage customer inquiries, prevent unauthorized use and fraudulent activities, verify user identity, and preserve records for dispute resolution and customer support. We also use personal information for marketing communications, satisfaction surveys, and service improvements.

3. Information We Collect and How We Collect It

We collect personal information when you register for the coloree app and while you use the service. Information we collect includes, but is not limited to:

● Email address (used as your login ID and for communication purposes)
● Name, mobile phone number, and nickname (used for personalized content, product recommendations, event participation, delivery of prizes, and service development)
● Personal color data such as skin brightness, skin saturation, skin undertone, and iris brightness (used for personal color analysis and related content)
● Device and usage data, including visit dates, service usage records, access logs, cookies, IP addresses, and device information (used for security, fraud prevention, and service improvement)
● Profile information, such as nickname and optional profile photo (used for social interaction within the service and statistical analysis of preferences)

4. Sharing and Disclosure of Personal Information

We do not share your personal information with third parties without your prior consent, except in cases where:

● You have explicitly agreed to share information with our partners.
● We are legally required to disclose information.
● There is an urgent threat to someone's safety that requires disclosure.

5. Retention of Personal Information

We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy. After these purposes are fulfilled or upon account deletion, we will promptly delete the information unless we are required by law or need to retain it for fraud prevention or dispute resolution.

For example, we may retain certain data as follows:

● Authentication data (encrypted mobile numbers) for fraud prevention: 1 year after account deletion.
● Account details of users involved in fraudulent activity: 2 years after confirmation of the violation.
● Transaction records for tax and accounting purposes: 5 years.
● Customer support and dispute resolution records: 3 years.
● Advertising and marketing performance records: 1 year.
● Security logs and system usage records: 1 year.

Inactive accounts with no activity for over 1 year may be classified as dormant, with prior notice provided. Accounts with no login activity for over 4 years will be automatically deleted.

6. Facial Image Collection and Deletion Policy

We collect a single facial image solely to analyze the user’s personal color. The image is not stored long‑term and is automatically deleted immediately after the analysis is complete. No facial data is shared with third parties.

7. How We Delete Personal Information

When we delete personal information, we do so securely. Digital records are permanently erased using technical methods to prevent recovery. Physical documents are destroyed through shredding or incineration.

8. Children's Privacy

Our service is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we discover that such information has been provided, we will immediately delete the information and deactivate the account.

We comply with COPPA and implement safeguards to protect all users from harmful content. During registration, we collect a user's birth date to verify age. Users identified as under 13 will be blocked from registering, and any data submitted will be deleted.

We monitor the service to prevent harmful activities and take appropriate actions to remove inappropriate content. We work with relevant authorities when necessary and prioritize the safety of all users.

9. Security Measures

We take technical and administrative measures to protect personal information from loss, theft, leakage, alteration, or destruction.

Our security practices include:

● Regular backups and the use of up-to-date antivirus software.
● Secure data transmission through encryption.
● Intrusion prevention systems to block unauthorized access.
● Limiting access to personal information to authorized personnel only.
● Regular training for staff on data protection.

Please note that while we do our best to secure your data, we are not responsible for security issues caused by user negligence or internet-related risks.

10. Use of Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience, analyze usage, provide personalized content, and measure marketing effectiveness.

Users can manage or disable cookies through browser settings. Most browsers allow you to block all cookies, accept cookies selectively, or receive a warning before storing cookies. Restricting cookies may affect certain features of the service.

11. Scope of this Privacy Policy

This Privacy Policy applies solely to the mobile applications operated by the Company. When using third-party services linked from our platform, please refer to the privacy policies of those third-party sites.

12. Contact Information

If you have any questions or concerns regarding this Privacy Policy or how we handle your personal information, please contact us:

Email: icolor.korea@gmail.com

We are committed to protecting your personal information and will address any inquiries or complaints promptly and thoroughly.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. We will post any updates on our website and indicate the date of the latest revision. If there are significant changes to how we handle your personal information, we will notify you via our website or by email.